Conception

Conception is an archive, vintage clothing brand based in Shimokitazawa, Tokyo.

For this project, Rintaro was tasked with creating several sets of photographs to be used in look books, social media posts, and online advertisements.
The overall creative direction was lead by him and the head of Conception, from defining the brand, setting a photography style, location scouting and decision, and actual shooting.

Below are some of Rintaro's favorite shots.