Product Launch
DJI Avata 2
About the Project
Coinciding with the launch of DJI Avata 2, a FPV drone released from the world's leading commercial drone and camera accessory brand, Rintaro worked with director Hiroshi Hashiguchi to develop a long-form, creative promotion video that highlighted the drone's unique and innovative features.
The overall video was produced with the history of aviation as a central theme–contrasting between the initial attempts of human flight to showcasing the Avata 2's latest technology–while also placing a contrast between the drone's dynamic motion and the tranquil timeless beauty of Japan. Through breathtaking aerial cinematography and heart-pounding action sequences, the film invites viewers to experience the thrill of FPV flying like never before.
The video was filmed in a total of 5 major locations: Chiba, Tochigi, Akita, Miyazaki, and Kagoshima.
The entire project spanned over more than a whole month from ideation to delivery, with Rintaro assisting in producing, filming, and even casting as the central role.
Project Type
Videography
Travel/Product
Year
2024
Role
AD/AP/AC